Use Case

Perfetti Van Melle deploys generative AI across 800 employees

Perfetti Van Melle aimed to accelerate the adoption of generative AI across its marketing, sales, and e-commerce teams. AI Partners designed a Hybrid AI Academy to train teams on Microsoft Copilot, structure usage, and build lasting internal autonomy.
“A high-impact session that made the complex world of AI agents immediately tangible for our teams.”
EMEA AI Lead, Perfetti Van Melle
Results

Your partner for seamless GenAI adoption

The program enabled Perfetti Van Melle to train teams at scale, build internal champions, and co-develop AI agents deployed on real use cases.

+300

Employees trained

+50

Autonomous power users

+5

Agents deployed in production

The challenges

Perfetti Van Melle needed to democratise the use of generative AI across its business teams and avoid future deployments remaining dependent on external support.

Adoption

Sales, marketing, and e-commerce teams made limited use of generative AI due to the lack of structured training on Microsoft Copilot.

Priorities

Without trained internal power users, future rollouts would rely on costly external support.

Alignment

The goal was to quickly make teams operational on the right use cases.

Execution

The program needed to enable sustainable knowledge diffusion across the organisation.

The solution

AI Partners designed a Hybrid AI Academy combining training, upskilling, and the structuring of internal champions to accelerate generative AI adoption at scale.
01

Training

A Microsoft Copilot and prompt engineering program delivered to 800 employees across marketing, sales, and e-commerce teams.
02

Scaling

100 power users were trained using a train-the-trainer approach to support local teams.
03

Activation

Collaboration with teams led to the co-development and deployment of 5 AI agents on real business use cases.
Portfolio

Our use cases

We build GenAI systems that solve concrete workflow problems.
From copilots to agentic automation, each use case is designed
 to be safe, measurable, and integrated into your existing tools.

PVM Deploys Generative AI

An automated pipeline to transform customer data into ready-to-use reports and presentations.

PVM structures its AI strategy

A hybrid format to instill core prompt engineering reflexes and unlock high-value use cases.

PVM E-commerce

A structured AI adoption model for 7,000 employees, with a measured pilot and a phased 3-year rollout.